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LVMAC Strategic Plan

2009-2012

 Preface

Presented below is the Lehigh Valley Military Affair’s Council’s (LVMAC) Strategic Plan for 2009-2012. It supersedes the plan originally created in July 2004 and demonstrates an evolution in our thinking on how LVMAC can make the greatest contributions to our Lehigh Valley community and its military-veteran family.

It may be noted that “Core Principles” are no longer contained in the plan. Some strategic plans include core values statements, some do not. Our Board believes these guiding principles, which form the foundation of thinking and behavior as an organization, are of such intrinsic importance that they should be included in the Bylaws instead. After all, they are meant to be unchanging. The next Bylaws update will include them.

Although organizational structure is not normally part of a strategic plan per se, in our thinking the strategic plan dictates when reorganization is necessary. Some reorganization was necessary and therefore it is included. In addition, it is shown how the organization’s new goals and objectives relate to these supporting functional cells of work effort known as committees.

The Board has directed committee descriptions be revised or created and has also directed that committee work plans (action plans or business plans) be prepared to support this strategic plan.

 Table of Contents

Part 1: Strategic Philosophy

Part 2: Strategic Direction

Part 3: Structural Realignment

Part 4: Assignment of Objectives

 Part 1: Strategic Philosophy

 Mission: To improve the lives of our local military service members, veterans and their families by fostering and coordinating support from businesses, organizations, institutions and communities; and by promoting awareness of the military’s role in defending America through educational programs and public events.

 Vision: For serving military, veterans and their families to find the Lehigh Valley to be the most supportive community in the United States.

 Part 2: Strategic Direction

 Goal #1: To explain to the Lehigh Valley community the sacrifices required of service members and families and the effect on the community.

  • Objective #1: To sponsor Lehigh Valley public events that honor those who serve and have served our nation.
  • Objective #2: To provide educational programs and speakers to Lehigh Valley school districts, businesses, civic organizations and government.

Goal #2: To help Lehigh Valley service members, veterans and their families understand their entitlements, benefits and services and know how to obtain them.

  • Objective #1: To distribute information and educate the Lehigh Valley military-veteran community on entitlements, benefits and services.
  • Objective #2: To improve the quality and responsiveness of existing support to Lehigh Valley veterans and serving military.

Goal #3: To work toward improving the quality of life of Lehigh Valley service members, veterans and their families.

  • Objective #1: To determine issues of importance to the Lehigh Valley military-veteran community.
  • Objective #2: To provide employment, education and readjustment assistance to returning Lehigh Valley veterans.
  • Objective #3: To organize programs or support existing programs that seek to improve the quality of life of the Lehigh Valley military-veteran community.

Goal #4: To offer a forum and a focal point that enables businesses, civic organizations and government to support our Lehigh Valley military service members, veterans and dependents and to improve the community in accordance with their strategic plans.

  • Objective #1: To educate and regularly communicate with others about LVMAC’s mission, programs and services.
  • Objective #2: To establish working relationships with the local reserve component units.
  • Objective #3: To involve member organizations in the activities of LVMAC.

 

Part 3: Structural Realignment

Org-chart

Part 4: Assignment of Objectives to LVMAC Basic Committees

 Legend: X=Primary Objective x=Secondary Objective s=Supporting Role

 

Committee

1-1

1-2

2-1

2-2

3-1

3-2

3-3

4-1

4-2

4-3

Military Support

x

x

X

X

X

X

X

x

X

X

Veterans Affairs

x

x

X

X

X

X

X

x

x

X

Community Education

X

X

 

 

 

 

 

X

 

x

Nominating

 

 

 

 

 

 

 

 

 

X

Finance Committee

s

 

 

s

 

s

s

s

s

 

Membership

 

 

 

 

 

 

 

X

 

X

Personnel

 

 

 

 

 

 

 

 

 

 

Public Relations

s

s

s

 

x

 

 

s

X

 

X

Website (Internet)

s

 

X

 

 

 

s

X

 

X

Newsletter

s

s

x

 

 

 

s

X

 

X

Executive Committee

 

 

 

 

X

 

 

X

X

X